
Hybrid publishing blends the best of traditional and self-publishing, offering authors a unique path to bring their books to market.
At DreamEngine, we understand the challenges self-published authors face, such as limited marketing resources or unoptimised Amazon listings, and the hurdles of securing traditional deals.
This guide explores the key benefits of hybrid publishing, five essential elements to consider, and why expert support can make all the difference in achieving success.
Key Benefits of Hybrid Publishing
Hybrid publishing combines professional support with author control, providing significant advantages for self-published authors seeking to elevate their work:
- Higher Royalties: Hybrid publishers typically offer better royalties than traditional publishers, often a 50/50 split on all income. Unlike self-publishing, where authors keep 100% but bear all costs, hybrid publishing balances higher earnings with professional services, increasing sales potential.
- Access to Expertise: Hybrid publishers provide access to experienced editors, designers, and marketers, resources unavailable to most self-published authors. This expertise ensures a polished book, from manuscript to marketing, without the need to source professionals independently.
- Publishing House Branding: A book published by a reputable hybrid press carries a “Published by” label, enhancing credibility. This branding signals quality to readers and industry professionals, boosting interest for future projects, such as film or TV adaptations.
- Prefessional Credibility: A polished listing with optimised metadata and reviews builds trust, attracting readers and industry professionals.
- More Artistic Control: Unlike traditional publishing, hybrid models give authors significant input over editing, cover design, and marketing strategies. This ensures the book aligns with the author’s vision while benefiting from professional refinement.
Five Essential Elements to Consider in Hybrid Publishing.
To make an informed decision about hybrid publishing, focus on these five critical components:
Royalty Structure:
Ensure the publisher offers a fair split, typically 50/50, balancing costs and earnings to maximise profitability.
Professional Services:
Look for comprehensive support, including editing, proofreading, cover design, and marketing, to produce a high-quality, market-ready book.
Publisher Credibility:
Choose a reputable hybrid publisher with a track record of success to enhance your book’s legitimacy and appeal.
Marketing:
Confirm the publisher has robust strategies, such as Amazon KDP optimisation and social media marketing, to boost visibility.
Distribution:
Confirm where your book will be distribute to. There are many options for distribution.
Author Control:
Verify you retain input over creative decisions, from manuscript edits to cover art, to maintain your artistic vision.
Start Today with Expert Help
Hybrid publishing isn’t a simple choice—it requires careful consideration to avoid vanity publishers who charge high fees for minimal services. Many self-published authors struggle with low sales due to unoptimised listings or lack of marketing expertise, while traditional publishing often demands compromises on control.
Hybrid publishing offers a balanced solution, but navigating contracts, royalties, and marketing strategies can be complex.At DreamEngine, we specialise in hybrid publishing for authors seeking professional support without sacrificing control. Our team provides tailored editing, design, and marketing, including Amazon KDP optimisation, to ensure your book stands out. Whether you’re refining an existing project or starting anew, we’ll guide you to success.
Take Control of Your Publishing Journey with DreamEngine
Don’t let limited resources or rejection from traditional publishers hold back your book’s potential. Hybrid publishing offers the perfect blend of professional support and creative control.
DreamEngine’s expert hybrid publishing plans ensure high-quality production, robust marketing and enhanced visibility.
Start today and transform your book into a success!
Complement your hybrid publishing journey with these strategies:
Social Media:
Engage readers on platforms like X, Facebook and Instagram, as discussed in our Social Media for Authors post.
Websites for Authors:
Updating or building a WordPress site to anchor your brand? Read this: in our Websites for Authors post..
Email Newsletters:
Build a mailing list to share exclusive updates and drive direct sales, as email often outperforms social media for conversions.
Guest Blogging or Articles:
Write for websites or blogs in your genre to reach new readers and establish credibility.
Podcasts or Vlogs:
Appear as a guest or create your own content to share your expertise and connect with audiences.
In-Person Events:
Host book signings, readings, or workshops to build local connections and engage fans directly.


































